Boost Your Trade Show ROI:
How to Make the Most of Your Show Participation

Join a 2-hour intensive webinar and unlock the secrets to exhibition success with industry expert Nikolay Karasev

free bootstrap template

Why Attend?

01.

Maximise your pre-show preparation

02.

Attract the right visitors to your stand

03.

Turn leads into long-term
clients

04.

Avoid the most common exhibitor mistakes

Webinar Goals

Systematise and enhance your exhibition experience
Gain a fresh, objective view of your participation strategy
Identify and eliminate common mistakes and industry stereotypes
Discover what really works and how to do it right to achieve maximum results

Meet the Expert

Nikolay Karasev
ExpoEffect Consulting, LLC Managing Director

An accomplished professional with over twenty-five years' experience in event industry. A successful track record of projects for leading international exhibitors and event organisers.

Author of "Sales and Marketing in the Exhibition Business" and "Expology: A Complete Guide to Successful Exhibiting" - both bestsellers and core training resources.

An organiser, moderator and speaker of ExpoSalesConf: Sales in Exhibition Business and NewExpoTech: Breakthrough Technologies in Event Industry

“Exhibitions aren't just events—they're opportunities. But only for those who come prepared.”

Webinar Dates - 26 August (Mining Industry)

Webinar Details

12 pm
(Dubai time, UTC+4)

2 hours

Online (Zoom)

English

For both first-time and
experienced exhibitors

Ready to take your trade show performance to the next level?

Reserve your spot now – registration is free but required!

Webinar programme

Part I: Effective Trade Show Participation

• The exhibition as a tool: goals, objectives, opportunities
• Preparation is the key to success
• The exhibition team
• Effective visitor engagement
• Post-show strategy

Part II: ICA Events Connect Applications Key Features

ALL EXHIBITIONS IN DIGITAL FORMAT

• Visitor Database
• AI-powered matchmaking
• Product and Services Catalogues
• AI Recommendation System
• QR Scanning (Badge)
• Navigation

Part III: Q&A Session

This seminar will reveal the secrets of exhibition success used by leading companies. You will discover effective exhibition techniques and learn from real-world examples how to apply them in your own practice to significantly increase the number of contacts with your target audience and achieve your business goals.

DOWNLOAD FULL PROGRAMME

If you have any questions about joining the seminar, contact us:

event.support@ica.events, +971 (4) 5 545 319

Time left before the webinar

Apply to attend

Adress

Office No. 1709-1711, Shatha Tower, Al-Falak Street, Dubai Media City, P.O. Box 502147, Dubai, United Arab Emirates

Contacts

email: event.support@ica.events
tel: +971 (4) 5 545 319

Сайт
Windows
Mac

Boost Your Trade Show ROI: How to Make the Most of Your Show Participation